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Businesses deliver gloomy results even as markets celebrate Japan trade deal

Businesses deliver gloomy results even as markets celebrate Japan trade deal

The trade war between the United States and Japan, which has impacted businesses from chip makers to steel producers, caused a downturn in results. However, Japan's agreement lifted stocks as well as hopes that Europe could reach a similar deal. Investors cheered the news of a new trade agreement between Japan and the United States, which will lower tariffs on auto imports while sparing Tokyo from new taxes on other goods. This news sparked hopes of a deal being reached with the European Union before the Trump administration's August 1 deadline. Results from Texas Instruments, SSAB, and other steelmakers showed that the chaotic U.S. Trade Policy has already affected profits. It has also increased costs, disrupted supply chains, and impacted consumer confidence.

Texas Instruments' earnings report for the quarter highlighted a weaker than expected demand from certain customers for its analog chips and tariff-related uncertainties.

Texas Instruments and other chipmakers are not directly affected by Trump's tariffs. However, the price of chip-making equipment has increased, while some end customers have reduced their spending. ASM International, a Dutch manufacturer of computer chip equipment, warned late on Tuesday that the order intake by chipmakers was "lumpy". On Wednesday, its shares dropped 8.5%.

Neil Wilson, an investment strategist with Saxo Markets, said that tariffs were hitting home.

Investors around the world are anticipating a series of earnings reports this week. They hope that these will give them a glimpse into how companies are dealing with a variety of challenges, including tariffs, regulatory changes, currency fluctuations, fluctuating consumer spending, rising prices, conflicts in other countries, and volatile oil price. Companies have reported combined losses of $6.6 to $7.8 billion for the year between July 16-22, as the second quarter earnings season continues. The automotive, aerospace, and pharmaceutical sectors are the hardest hit by tariffs. General Motors, which reiterated its expectations of a tariff hit between $4 billion and $5 billion for 2025, accounted for the largest chunk. Nokia, a Finnish company, lowered its 2025 guidance late on Tuesday due to tariff headwinds as well as the weaker U.S. Dollar. According to CEO Johnny Sjostrom, the main issue for Swedish steelmaker SSAB is that tariffs cause more shipments to Europe of cheaper steel.

In a press release, he stated that "the turbulence created by tariffs and trade obstacles resulted in an increased level of uncertainty", with the greatest impact being seen on the weakened European steel market.

ASSISTANCE IN ELIMINATING FEARS

The focus is on Washington, as countries scramble to complete trade agreements before the deadline next week. Under pressure from markets and intensive lobbying by industries, the White House has repeatedly refused.

The threat of increased tariffs against other large economies, such as the European Union (EU), Canada, and Brazil, remains. Trump has also threatened to increase tariffs in certain sectors, including pharmaceuticals and chips.

Analysts at Deutsche Bank said that the Japan deal was not the end. Tesla, Google parent Alphabet and Nestle, LVMH are among the largest companies that will report their earnings this week. The EU-China Summit on Thursday will test European unity and resolve as the bloc is under intense pressure from Beijing and the United States. Next week, U.S. Treasury secretary Scott Bessent will meet Chinese officials in Sweden.

(source: Reuters)