Latest News

Coffee companies launch satellite-based tracking program to track deforestation

JDE Peet’s, one of the participating companies, announced in a statement that they were launching a system to track the deforestation associated with coffee cultivation.

The Coffee Canopy Partnership uses satellite imagery provided by Airbus in combination with artificial intelligence models to map coffee farms, and identify areas where forest loss is nearby.

The aim of the project is to identify the landscape correctly and work with local governments and communities to restore forests, and to prevent future deforestation.

Tchibo, Louis Dreyfus Company and commodity traders Neumann 'Kaffee Group, Touton, and Sucafina are also participating in the program.

The companies stated that the system would first cover 'East Africa', which includes Ethiopia, Tanzania?, Kenya?, Uganda?, Burundi? and Rwanda?. They aim to achieve worldwide coverage of coffee-growing areas by 2027.

The EU Deforestation Regulation, which is expected to come into effect on December 30, 2020 for large companies and on June 30, 2027 for micro- and small businesses, will prevent coffee from being sold on EU markets if it has been grown on land classified as forest since December?2020.

JDE Peets said: "This could exclude millions of smallholder farmers from important markets, despite the fact that they practice sustainable farming methods, because current maps classify their shade-grown coffee or agroforestry land incorrectly as forest."

The initiative will also address the "historical lack of precise mapping data which has often resulted in coffee farm... being misidentified as a natural forest."

Companies said that the system would be open to consultation for farmers, governments, and the coffee industry. (Reporting and editing by Bill Berkrot.)

(source: Reuters)