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US retail sales decline for the first time in nine months, in July

Retail sales in the United States fell for the first nine months in July as the boost from large tax refunds faded. This suggests a significant slowdown in spending by consumers at the beginning of the third quarter.

It was also a payback for Amazon's decision to move its Prime Day event from July to June, while other retailers offered competing promotions. Gasoline prices have also fallen, which has affected service station receipts.

The report, which added to the unexpected job losses and mild inflation figures from last month, boosted financial market expectations of a Federal Reserve rate hike in September. This is assuming that August's price and employment data are not surprising.

Sal Guatieri is a senior economist with BMO Capital Markets. This, along with a weaker job report and subdued CPI core inflation, increases the odds that the FOMC will remain patient in September.

The Census Bureau of the Commerce Department reported that retail sales fell 0.6% in July after an unrevised gain of 0.2% in June. This was the first decline since October last year and the largest one in 14 months. Retail sales, which are mainly goods and not adjusted for inflation but are a major part of retail sales, were expected to increase by 0.1%, according to economists polled.

Estimates ranged between a 0.5% decline and a 0.7% rise. Retail sales in July increased by 5.0% on an annual basis. Economists say that consumers are more?sensitive to price increases and are making more deliberate and selective purchases.

Sales at non-store retailers fell by 2.2% in the last month. Motor vehicle and parts dealers saw their receipts plummet by 1.8%. Sales at electronic and appliance stores dropped by 0.5%, while receipts at service station fell by 0.9% due to lower gasoline prices.

Clothing sales rebounded by 1.9% in the last quarter, likely due to back-to school shopping.

CONSUMERS STILL Eating Out

The only component of the report that deals with services, receipts from food and drink establishments, increased by 0.5%, after increasing by 0.4% in June. This category is a key indicator of household finances. Sales at retailers of furniture, building materials, garden equipment, and supplies, as well as health and personal care stores, increased.

The sales of?sporting good, hobby, musical instruments and book retailers remained unchanged. The generous tax refunds in this year have helped soften the blow of higher gasoline prices due to the Middle East conflict. This has led to a robust second quarter in consumer spending. The economists say that these refunds are 'exhausted. They did not expect a drop in consumer spending, but a stock-market rally had boosted household wealth.

S&P 500 has increased by 14% this year, after rising 16.4% in 2025. PNC Financial economists said that an analysis of bank data revealed that households were more sensitive to gasoline price increases in July than they had been earlier in the year. This created a less favorable backdrop for spending during the second half of this year.

They said that it was "difficult" to imagine a scenario in which spending would truly roll over, given the increase in household wealth. The researchers also pointed out that "increasing evidence" showed upper-income households and older households using wealth gains as a way to fund spending.

Retail sales, excluding automobiles, gasoline and building materials, fell by 0.4% last month, after an upwardly revised 0.4% rise in June.

Economists had forecast that these core retail sales, the component most closely associated with consumer spending in gross domestic product (GDP), would rise 0.3%, after an earlier reported 0.5% growth in June.

In the second quarter, consumer spending, which makes up more than two thirds of the GDP, grew at an annualized rate of 3.2%. Last quarter, the economy grew by 1.5%.

(source: Reuters)