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AlixPartners estimates that only 15 electric car brands will be financially viable in China by 2030.

AlixPartners, a consultancy, said that only 15 of the 129 brands currently selling electric vehicles and hybrids in China are financially viable by 2030. This is because intense competition has forced consolidation, and others have left the market.

AlixPartners, without naming brands, said that these 15 brands will account for 75% of China’s EV market and plug-in hybrids by the end decade. Each brand sells an average of 1,02 million vehicles annually.

Stephen Dyer of AlixPartners, the head of their automotive practice in Asia said that consolidation in China would be slower than other markets because local governments might support brands which are not viable due to how important they are to regional economies, employment, and supply chains.

Dyer stated that China is among the most competitive NEV markets in the World, with price wars and rapid innovation. New entrants are constantly raising the bar.

This environment has led to remarkable technological and cost-efficiency advances, but many companies are still struggling to achieve sustainable profits.

China's auto market, which is the largest in the world, is currently experiencing a price battle and significant overcapacity. Both of these factors are putting pressure on profitability. No other Chinese EV manufacturer has ever achieved profitability for a full year, except BYD.

Chinese regulators called on automakers to stop the price war. Dyer, however, said that the price war would continue, but with "hidden factors" such as insurance subsides and zero-interest finance, rather than through direct price reductions.

Dyer stated that the capacity utilization ratio in Chinese auto plants dropped to a low of 50 percent on average last year. This was the lowest level in 10 years and impacted profits.

(source: Reuters)