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MORNING BID AMERICAS-Apple's AI push and the problem with Europe

A look at the day ahead in U.S. and international markets by Amanda Cooper.

To anybody enjoying the stock market over the in 2015, it would appear the letters AI belong to a magic wand that will pump up the share price of any business involved in it.

That spray of pixie dust has actually made chipmaker Nvidia the world's second-most valuable business after Microsoft, which in turn has seen its own shares rise 30% in the last 12 months, leaving Apple in the number three area.

So when loyal fans - and tech analysts - around the world collected to see Apple's annual Worldwide Developers Conference ( WWDC 2024) on Monday, it was with the expectation of seeing a. dazzling variety of AI functions that would put the iPhone maker in. great standing to compete in this location with market-leader. Microsoft.

In a nearly two-hour long presentation, CEO Tim Cook, along. with a string of other officers, unveiled how the brand-new Apple. Intelligence innovation will be folded into the existing suite. of apps consisting of Siri, along with OpenAI's chatbot ChatGPT.

Wall Street provided a tepid response. Shares in Apple fell. around 2% in regular trading and are wandering in this morning's. premarket, down around 0.5%.

Tesla employer Elon Musk said on X he would immediately prohibit. Apple devices at his business if the iPhone maker integrates. ChatGPT at the os level.

Yet analysts state Monday's event had to do with more than simply. folding AI into its devices for Apple - it's likewise about. reversing a decline in sales of its flagship iPhone.

As far as the marketplace is worried, for when, there are. bigger fish to fry than AI mania today. Political turbulence in. Europe after conservative gains in elections and a breeze survey in. France have injected a degree of unpredictability into stocks, bonds. and currencies.

The Federal Reserve releases its decision on rates of interest. tomorrow, along with upgraded projections for inflation, monetary. policy and growth - the so-called dot plot.

After Friday's blockbuster jobs report, the focus is. squarely on how many rate cuts Fed policymakers think will be. forthcoming this year. Even Siri can't answer that question. right now.

Key advancements that need to provide more instructions to. U.S. markets in the future Tuesday:

* U.S. NFIB Small Business Optimism Study

* U.S. Treasury 10-year auction

(source: Reuters)