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Pirelli will make Cyber Tyres for the US after Italy limits China's influence

Pirelli announced on Wednesday that it would begin producing Cyber Tyres for the United States after Italy curbed its influence with Sinochem, the Chinese investor of the premium tyre manufacturer, in an effort to aid the company's expansion across the Atlantic. Italy's government resolved a dispute last month over Sinochem’s stake in Pirelli by using "golden powers".

Sinochem, Pirelli's largest shareholder with a stake of 34.1%, was the cause of the dispute. Sinochem fears that Pirelli may fall foul of U.S. regulations restricting use of Chinese technology within?the automotive sector.

Pirelli announced that it would manufacture its connected Cyber Tyre Products at its U.S. facility in Rome, Georgia, "strengthening its integrated industrial and technology presence in the country".

Cyber Tyre Technology combines sensors embedded into tyres and?software capable of transmitting real-time vehicle data.

Pirelli's?Cyber Tire technology was presented at the SelectUSA Investment Summit of the U.S. SelectUSA Investment Summit, hosted by the Commerce Department.

After finalising the development plans for its Georgia factory that already produces Pirelli premium tires and includes an R&D center, the company will reveal more details regarding its U.S. investments in the next few months.

Claudio?Zanardo, Pirelli North America's CEO said that the move "reflects our commitment in bringing advanced technology...?closer? to the market and further strengthening our industrial foothold and innovation capabilities here in the United States."

Citi analysts stated that while it is a low-volume product the Department of Commerce has "become more comfortable" with Pirelli investing in capex and producing this technology-rich product.

Pirelli sees the U.S. as a major market for its most advanced products.

The?U.S. While the?U.S. (Reporting and editing by Alvise Armallini and Alexander Smith.)

(source: Reuters)