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The 'Choose France Summit' brings new investments of 20 billion Euros

The 'Choose France Summit' brings new investments of 20 billion Euros

The "Choose-France" business summit this year is expected to bring in 20 billion euros ($22.47billion) in new investments, said French President Emmanuel Macron. He announced projects in defence and energy, industry, as well as artificial intelligence.

Macron's efforts to win over international business leaders by making the Choose France Summits at the Palace of Versailles an absolute must for the corporate elite have been credited with a change in investor perceptions of France, which was previously perceived as having a rigid, high-tax economy.

Macron announced that in addition to the 20 billion euro in new investments, he also pledged 20 billion dollars in AI-focused projects at a Paris AI Summit in February.

"You have delivered a lot in terms of investment in various fields, including AI, telco... green hydrogen and circular economy... This is a complete edition, where 20 billion was invested. And 20 billion in AI as a follow-up of the summit held in February," Macron said to CEOs and entrepreneurs at Versailles.

The U.S. logistics company Prologis has pledged to invest 6.4 Billion Euros in four data centers in the Paris area. Meanwhile, London-based Fintech Revolut will invest 1 Billion Euros over the next 3 years to expand in France, and will also apply for a French bank licence.

A similar announcement was made by the United Arab Emirates AI-focused MGX Fund. Other companies, including Amazon and Britain's Less Common Metals Limited were also expected to make an announcement in the rare earths sector. The Elysee announced that Portuguese company Tekever would build a drone manufacturing factory in the Southwest, a 100-million euro investment.

Macron's government faces pressure to stop a wave job losses in the industry as trade policies of U.S. president Trump put further pressure on Europe’s faltering economy.

Macron stated that "we must invest more in AI, green technology, defense, and security because we are racing to the finish line."

According to EY’s European Investment Monitor (an annual survey of thousands business leaders), France has been Europe's top recipient of international investment for the last six years. Macron's advisors have used this as proof that his supply-side reforms are working.

This year's edition shows that the number of projects in Europe has decreased for the second year running, while the United States saw a five-fold increase between 2023-2024. EY said this reflected the appeal the Inflation Reduction Act package of subsidy and Trump's business-friendly promises.

Macron, despite the huge foreign investment into France, has not stopped French companies from investing abroad. Sanofi's plans to invest at least $20 billion in the United States to boost manufacturing angered French politicians.

(source: Reuters)