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Monster Beverage misses out on income price quotes as greater costs pinch demand

Monster Beverage missed out on Wall Street expectations for fourthquarter income on Thursday, as budgetconscious consumers turned cautious of acquiring the business's greater priced beverages and energy drinks.

With customers in the U.S. fighting greater costs of essentials like food and fuel, spending on pricier beverages has turned conservative, harming sales for business such as Beast Beverage, along with rivals like Keurig Dr Pepper and PepsiCo.

Drink companies turned to a number of rounds of rate hikes in 2015 to offset greater expenses of freight, aluminum and raw products such as sugar.

While prices of freight and aluminum have actually cooled, higher sugar costs have continued to weigh.

The company's net profits rose 14.4%, to $1.73 billion in the 4th quarter, falling short of analysts' estimate of a 16%. rise to $1.75 billion.

Gross revenue as a percentage of net sales for the fourth. quarter was 54.2%, compared to 53% last quarter.

Omitting products, the company made 35 cents per share,. compared to LSEG price quotes of 38 cents per share.

(source: Reuters)